Business & Public Affairs Speaker Series

The business of news is changing rapidly. In a world of quickly shifting funding and advertising models, abundant misinformation, citizen reporting, and quick-fire government spending, local journalism looks different, but its role is more important than ever. Join the Public Relations Society of America Blue Ridge Chapter and members of the Shenandoah Club for an in-depth discussion with Cardinal News Executive Director Luanne Rife and Executive Editor Dwayne Yancey. During this luncheon we’ll explore how they see the news industry evolving, how they are addressing the challenges they face, and why they sought out to do things differently under a high-risk, no advertising model. Cardinal News is an independent, nonprofit, nonpartisan online news site serving Southwest and Southside Virginia. Their mission is to produce in-depth reporting about the region to improve citizen awareness and political and economic relevancy. Founded in 2021, Cardinal News just celebrated its first year in business and is already making an impact with its stories.

$25 Members; $35 Non-Members
To register and reserve your seat please visit businessleaderseries.theshenandoahclub.com/leadership or call Tammy at the club (540) 345-1576 x221.