The Roanoke-Blacksburg Technology Council, a Verge affiliate, has hired Taylor Spellman as Associate Director of RBTC.
Spellman comes to the RBTC with a rich background in marketing, public relations and brand management for a variety of small businesses, startups and non-profit organizations. Her portfolio showcases a successful track record of launching and scaling new programs for success.
In her new role, she’ll work with members, help grow RBTC programs and events, and facilitate marketing initiatives.
“The addition of Taylor to our team will help strengthen RBTC’s connection to the community and provide an additional resource for members,” said Erin Burcham, President of Verge and Executive Director of RBTC. “She will help us further promote the growth of the regional technology community as we grow to earn national recognition as a leader in innovation, entrepreneurship, and talent.”
“There is an incredible momentum surrounding the innovation and technology communities in the Roanoke-Blacksburg region,” Spellman said. “I look forward to working alongside so many impressive entrepreneurs and businesses, further supporting their efforts, through my role at the Roanoke-Blacksburg Technology Council.”
As the former Director of Public Relations for Visit Virginia’s Blue Ridge, Spellman worked with hundreds of media and news publications around the globe promoting placemaking for the regional tourism organization.
Early in her career, she helped lead the development and marketing efforts to launch Roanoke’s first coworking space, CoLab. She has held many volunteer roles for local organizations and is a co-founder for Experience, dedicated to attracting and retaining talent in the Roanoke Region.
Spellman serves on the Virginia Recreational Facilities Authority Board for Virginia’s Explore Park, originally appointed by former Virginia Governor Terry McAuliffe.
She is a graduate of Radford University and enjoys exploring new places and supporting local with her husband Tommy, their two young children and German Shorthaired Pointer Bo.
The RBTC is a member-driven association working to promote the growth of the Roanoke-Blacksburg technology community. RBTC is the essential business resource for technology entrepreneurs and companies seeking to achieve greater success. Membership ranges from emerging technology firms to the largest employers in the region.
The RBTC is building a community that is a catalyst for innovation, inspiration, success, and leadership within the Roanoke-Blacksburg region.